LIFE Cooperative: the new trade name of Healthy Ageing Business Cooperative U.A.
Wednesday 16 December 2015
- Life Cooperative
After a successful and informative first year of relevant cost-saving projects, shared purchasing, joint training courses, joint vision development and successful fair visits; this seems the perfect moment to brand the cooperative more intensively.
Chairman Ton Vries: “We are very excited about the introduction of our new name. The cooperative has demonstrated its value over the past year and has grown from an idea to a new way of working. In short, it’s time to bring the branding as well to the next level. The LIFE Cooperative started with a unifying slogan in the form of ‘there is more to...’. All the cooperative members got their own tailor-made version of this slogan. More recognition can be obtained with a simplified name and an overarching corporate identity. This led to the LIFE Cooperative.”
It’s not easy grow old in a healthy manner. There are many bumps along the way. That’s where we come in. We combine knowledge and business to help people growing older, whatever they experience in life.
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